“In fact, contrary to the press release, the AOD makes no assertion that Price Chopper acted intentionally to harm consumers or that its practices caused any losses, let alone millions of lost savings to its consumers. “We were appalled and disappointed by the inflammatory press release distributed earlier today by the New York State Office of the Attorney General (OAG), as its portrayal of Price Chopper’s conduct is false, misleading and inaccurate in significant respects, and is not supported by the Assurance of Discontinuance (AOD) to which Price Chopper agreed,” the statement says. Price Chopper released its own statement Tuesday, following the news release from the Attorney General’s office. Today’s agreement ensures that consumers will be protected from misleading advertising at these stores in the future.” “Price Chopper used deceptive business practices to mislead price-conscious consumers and extract hard-earned money from them by hindering their ability to shop competitively and save on groceries. “In the current economy, it is more important than ever that consumers be presented with clear information about the terms and conditions of coupons and other sale offers,” said Schneiderman. The changes to the grocer’s advertising practices will help shoppers make informed decisions about purchases, according to a news release from the Attorney General’s office. The agreement, which is the result of an investigation by the Attorney General’s office, came about following complaints about misleading coupons issued by Price Chopper that failed to disclose restrictions. Schneiderman said Tuesday that an agreement has been reached with Price Chopper that will require the Schenectady, N.Y.-based grocery store chain to change the way it advertises and promotes its coupons in New York State and pay a $100,000 penalty.
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